Michael Hayes

“I worked with Michael on a number of GA projects. He was knowledgeable, hard working and delivered great results. It was always good to discuss a problem with him and explore different potential solutions. I was particularly impressed with his investigate skills into complex issues and his documentation. I would be very happy to work with him again.”

“Michael has a vast knowledge of Google analytics, from implementation to ad-hoc analysis. During the project Michael worked on a complex implementation involving multiple domains, tag managers and Google analytics properties. He also audited the data using BigQuery against our Hadoop database. If you are looking to implement Google analytics or audit a current implementation I would recommend getting in touch with Michael to see if he can help.”

“Michael was working with me as Digital Performance Analyst on a project for DVSA aiming to track and help understand the usage of the MOT testing and MOT history services. Michael came in as an expert in web analytics and from day 1 was eager to share his knowledge and experience with the team. He had some great suggestions on how we can improve our processes including tracking of events, using survey tools and documentation of our work. Michael is a professional and knows how to engage with various stakeholders and just gets on with the job! He is very good at solving problems and bringing new solutions to the table. Would definitely recommend Michael!”

“I worked with Michael on a start-up project at Pearson ('Love to Learn', creating and providing online courses for Seniors such as gardening, researching your ancestries, photography). He greatly helped our team to use Google Analytics more effectively, set up tracking across the whole checkout process, and identified opportunities for improving sales. He really understood what was needed and was very thorough and patient - a pleasure to work with him.”

“Mike is very knowledgeable about Google Analytics and has a great insight into how this tool can be used in business. Mike has a very helpful, approachable and patient style when delivering his courses.”

“Michael runs many of our Foundation and Advanced Google Analytics training courses, and he has received great feedback from the course attendees, with an average rating of 85%. He is very personable, always willing to go above and beyond to exceed expectations and support others.”

“Michael is a detailed and comprehensive web analytics expert, and a pleasure to work with to boot!”

“I have been working with Michael for the last 12 months and I’ve found his analytics expertise to be invaluable. With his in depth understanding of Google Analytics, Michael has become my go to person with any question regarding Google Analytics!”

“After spending far too long with an insufficient Google Analytics setup I hired Michael to implement cross-domain tracking and create a few custom reports. In the process he identified a bug with my hosted shopping cart (since fixed by the provider), refined some other aspects of my analytics setup, and worked with me to better understand the data I'm collecting. Michael is an analytics pro, who is focused on helping his clients improve their online businesses. Highly recommended.”

“I have hired Mike for a number of projects over the last year and he has consistently delivered the goods. He knows Google Analytics inside out, responds quickly when needed, and is pro-active in helping us achieve our goals. In fact, having Mike on the team has increased the value of my company's offerings. I endorse Michael without reservation.”

“We've used Michael for several Google Analytics consulting jobs and his work has always been spot on! We continue to use him on an ongoing basis as the need arises.”

“Michael has provided us and our clients expert and meticulous guidance in Google analytics. He is very professional and personable. I would highly recommend hiring him if you are looking to get a handle on your analytics and ecommerce data.”